Review, export, and study your reporting data
Your first email is out the door! Congratulations! I wish I could say this was it, but marketing never sleeps! No no, now that your email is in the wild you’ll want to give your audience time to engage with it and review the reporting metrics to help adjust your goals for the next campaign.
Once you know what to look for and how to navigate it, it’s time to interpret what the email reporting actually means for your marketing agenda!