Samples for real estate marketing SMS


We frequently get asked to give examples, but now we'd like to ask all the real estate professionals to share their expertise. How are you using SMS marketing to promote your services? Can you share some sample copy that works well for you?


Text message marketing for real estate is your new best friend! Check out this video to learn how to leverage SMS if you're looking to up your real estate marketing game! 



This is an excellent question, and one I referred to our blog for Text Message Marketing for Real Estate.

In it were two pretty good examples of effective usage of SMS messages for Realtors

Sharing a new listing Reaching out to leads
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Here are some other resources to check out.

#58 - Using SMS to Increase Attendance with Nicholas Jackson 

Reach Customers on Their Smartphones with Text-to-Join 


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I don't work in real estate, but I tried to think up some potential copy that might be beneficial!


  • If you a new listing becomes available you could say something like, "Hi [Name], I'm exited to share a new listing in your preferred area! Would you like to schedule a private tour? - add url -."
  • If you're planning an open house and want to use SMS to reach prospective buyers you could say, "Hello [Name], you're invited to an exclusive open house this Saturday from [Time] at [Address]. Discover your dream home. Hope to see you there!"
  • Maybe you want to check up on a previous client, even though the sale is over. It's helpful to stay top of mind, because you never know when they might be looking to buy/sell again: "Hi [Name], can you believe it's been a year since you moved into your home? If you have any real estate questions or need assistance, I'm a text away!"


Just a few examples. If I think of more, I'll come back!

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