Do you have contacts in Awaiting for Confirmation status? Not sure what that means? We are here to help!
If you have used the Confirmed Opt In, some contacts could get into the "Awaiting for Confirmation" status. This means that when they signed up for your list, or were sent the confirmed Opt In email, that they did not confirm their interests in receiving your emails.
Here's what happened:
They received the Confirmation Email 1 of 2 ways: 1. They signed up for your email list, and you have the Confirmed Opt In turned on for your Sign Ups 2. You send a confirmation request to some (or all) of your contacts
We sent the email to the contact, but they did not take any action with the email. In order to turn their status to Explicit they need to click the link to show that they want to continue getting your communications.