Master email marketing fundamentals. Join the Ready, Set, Send Challenge Week 2!

How to make newsletter not show up in Junk mail

SOLVED
Go to solution
CassidyR53
Rookie

Hello! 

 

I just sent out an email blast this morning to my clients but some people told me they found theirs in the "promotions" tab in their gmail and some told me they found there in the "junk" area. Is there a way I can fix this?

 

Thank you,

 

Cassidy Rey

1 ACCEPTED SOLUTION
William_A
Administrator

Hello @CassidyR53 ,

 

Check out this article for more info on how Gmail's Promotions tab works, and what your contacts can do to avoid having the emails delivered there. Unfortunately this is something that has to be done by Gmail users, and can't be affected by ESPs like us.

 

Here are some general best practices for delivery.

 

Delivery can have a lot of variables, from elements on our side, on your side, on the recipient's side, and in their email system company's side. It's also a generally good idea to set up additional authentication for your emails - whether that's through us if you have a free domain (e.g. Gmail, Yahoo, AOL, etc.) or via self-authentication if you have your own domain (such as through a business or other organization).

 

If you'd like to learn more about safelisting, and what it entails:

 

Safelisting domains in a security system

 

Safelisting email addresses in an email client or security system

 

If you're wanting more in-depth, specialized insight on your current deliverability, it'd be worth speaking with one of our Delivery agents.


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
William A
Community & Social Media Support

View solution in original post

1 REPLY 1
William_A
Administrator

Hello @CassidyR53 ,

 

Check out this article for more info on how Gmail's Promotions tab works, and what your contacts can do to avoid having the emails delivered there. Unfortunately this is something that has to be done by Gmail users, and can't be affected by ESPs like us.

 

Here are some general best practices for delivery.

 

Delivery can have a lot of variables, from elements on our side, on your side, on the recipient's side, and in their email system company's side. It's also a generally good idea to set up additional authentication for your emails - whether that's through us if you have a free domain (e.g. Gmail, Yahoo, AOL, etc.) or via self-authentication if you have your own domain (such as through a business or other organization).

 

If you'd like to learn more about safelisting, and what it entails:

 

Safelisting domains in a security system

 

Safelisting email addresses in an email client or security system

 

If you're wanting more in-depth, specialized insight on your current deliverability, it'd be worth speaking with one of our Delivery agents.


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
William A
Community & Social Media Support
  • Avatar

    Featured Article

    Use Sections to Build Email Campaigns Faster and Improve Engagement Rates

    Using Sections while designing your marketing email not only increases your own efficiency but helps you to deliver a more friendly, organized message. Check out some of the key benefits of using sections in email.

    See Article
  • Avatar

    Featured Thread

    Casual Conversations: What's your go-to playlist?

    If you listen to music while you work, share your playlist below so we can be inspired and maybe find some new music!

    View thread
  • Avatar

    Featured Thread

    Ready, Set, Send Challenge: Week 2 - Designing the Perfect Email

    Learn how to create emails to effectively engage with your audience and drive the results you want.

    Join challenge
Updates
Just Getting Started?

We’re here to help you grow. With how-to tutorials, courses, getting-started guides, videos and step-by-step instructions to start and succeed with Constant Contact.

Start Here

73% of SMBs express doubt that their marketing strategy is effective. Does this sound familiar? Read our Small Business Now Report to learn how you can tweak your strategy to see better results.

Go read our article
Upcoming Webinars
OCT 24
Engage and Convert: The Email and Social Media Power Play
2PM - 3PM EST