You don’t have to spend money to see results on Facebook—if you know how to use it strategically.
In this engaging session, you’ll learn the latest, most effective ways to market your business on Facebook without relying solely on paid ads. We’ll break down what’s new, what’s working right now, and how to use the platform’s tools to grow your reach and engagement organically.
In this session, you’ll learn:
What’s new on Facebook—and why it matters for your business
The key differences between a profile, business page, Business Manager, and Ads Manager
How to leverage groups and events to build community and visibility
Proven strategies to increase engagement without increasing your budget
Whether you’re just getting started or looking to refine your approach, this session will show you how to make Facebook work smarter for your business—no big ad spend required.
