In this short and sharp Constant Contact Power Session, Andy (Customer Marketing Manager, APAC) breaks down how to use contact tags and smart automation to target the right audience.
Whether you want to separate hot leads from existing customers or trigger hands-free email sequences, this session gives you the exact blueprint to make it happen.
💡 Key Takeaways from This Session:
The Basics of Contact Tags: What they are and how to think of them as smart labels for your audience.
Tag Management: How to easily add, rename, edit, and delete tags manually within Constant Contact.
Simple Automation: Step-by-step guidance on creating a two-week email nurture sequence that automatically tags contacts upon completion.
Advanced Automation (Conditional Splits): How to branch your workflows based on actions your contacts take - like downloading an eBook or clicking a specific link.
Data & Segmentation: How to view your tag data and combine tags with location filters (e.g., Customers in Queensland) for ultra-targeted campaigns.
