Adding a Zoom Meeting Invitation that automatically opens up on Outlook Calendar

Hi there, looking for some help on this: I'd really like to be able to add a Zoom meeting invitation in a Constant Contact email. Not a link that just opens up to meeting, but one that will automatically add the Zoom invitation to their outlook calendar. Is this feature possible on Constant Contact or has anyone successfully attempted this? I'd appreciate any direction on this if anyone has some tips and tricks.