How can I grow my email list?
What are some of the most effective strategies that are being used to grow email lists?
This is a great question and one that has come up with someĀ of our clients. To nurture prospects we create a website pop up with an offer ifĀ someone provides an email address. Then to "nurture" the new prospect, we create an autoresponder campaign, (also known as an email nurture series) inĀ Constant Contact. An offer can be something like the promise of a white paper (such as ā5 secrets to a successful home painting project) or a discount like 10% off your first order. We develop content for 4-5 short emails in the nurture series within Constant Contact. The nurture series "touches" your new prospects once every several days or once a week. It keeps you at the top of their minds. Here are links to creating website pop ups and for creating autoresponders in Constant Contact's Knowledge Base https://knowledgebase.constantcontact.com/email-digital-marketing/articles/KnowledgeBase/21407-Create-a-Pop-up-Sign-Up-Form?lang=en_US https://knowledgebase.constantcontact.com/email-digital-marketing/articles/KnowledgeBase/27935-Choosing-a-Trigger-for-Your-Automated-Email-Series?lang=en_US# Reach out to me if you have any questions.
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