Is an automated series delay measured from the trigger or last email?

Is the time delay from the Original Trigger Date or from when the last email is sent? 

1 reply
Best reply by William A

Hello @YvonneM814 ,

 

The delay will be based on the trigger, not the sendout. So an initial step in an automation with a delay of 4 days means that it will sendout 4 days after the trigger requirement is met. Each subsequent step will send with their respective delays based on when the previous step sent.

 

For more info on automation functionality and settings delays, I'd recommend checking out these articles:

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