Having a sign-up form on your website is a given, but what about offline? Text-to-join is an underrated little powerhouse of a sign-up tool! The majority of people who aren’t online are still walking around with a smartphone in their pocket and can get online in seconds when they want or need to. You can grow your list and save yourself from the manual data entry of a paper list, just by displaying text-to-join instructions somewhere that sees lots of foot traffic. Store windows, next to a register, on those little placards on restaurant tables, even the back of the restroom door are a few places I’ve seen them. I once even saw a chalk-art rendering of a QR code on a sidewalk, and was curious enough to see if it would work, which it did!
So how about you? Where have you displayed your text-to-join instructions where you’re seeing an increase in sign-ups?
If you haven’t tried using text-to-join, check out this board!
