Does reusing the same subject line over and over in series of similar emails (such as a monthly newsletter or weekly bulletin) help or hurt?
Subject lines — okay to repeat?
1 reply
Best reply by DavidFischerSolutionsForGrowth
The short answer is...no.
Each email should have its own subject line and those words need to provide the reader a reason why they should open the email. If you use the same subject line, those become boring and will depress your open rate.
You may find this article on tips for subject lines, helpful.
David Fischer
ELITE Advocate | Small Business Expert
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