Why aren't my custom contact fields populating in the test email?

I created an email and inserted custom contact detail fields. When I send myself a test message the fields are not populating. I do have entires in the custom fields in my test email account. I also included fallback text and that is appearing but since the fields are populated it shouldn't revert to the fallback.

Automation

contact fields

1 reply

Best reply by William A

Hello @LisaO0304 ,

Custom field data isn't pulled in test sends and previews. In order to "test" a custom field insert for an email, you'd need to send the email as normal, typically to a dedicated testing list of addresses. Then, once you've confirmed the fields function as expected, you can copy the email and send it for real to the desired contact lists.

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Why aren't my custom contact fields populating in the test email?

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