Why doesn't personalization show in my test email subject line?

I am sending out a test email and the subject line did not personalize even though I have the right subscription plan and first name for my contacts. Does that feature not work for the test email setting?

1 reply
Best reply by William A

Hello @ReevesC9 ,

 

Subject line personalization doesn't function with test sends. If you've inserted the personalization correctly (not typed it out, actually used the personalize button), then it will populate with the contact info if applicable.

View original
Free September Webinar

Join us for this free, one-hour webinar to build a proven email marketing strategy that takes the guesswork out of creating email campaigns that deliver real results.