Getting more opens and website clicks

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We launched our website in March, and have sent out three or 4 email campaigns along with campaigns on LinkedIn and Facebook.

Our email campaigns do OK. Out of 58 contacts, opens normally sit between 20-56%, while clicks consistently hit between 0-4% (1 or 2 contacts max).

Our main goal is to direct more contacts to our website to show our contacts why they should choose to do business with us.

I'm not sure what to do to gain more opens and clicks. Any help is appreciated!

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