Great marketing starts with knowing your audience. In this video, you’ll learn how to use lists, segments, and tags to organize your contacts in a way that supports targeted, relevant communication. When your contacts are structured thoughtfully, your emails become more personalized, more engaging, and more effective.
By the end of this video, you’ll be able to organize your audience for smarter targeting and stronger engagement.
Next, you’ll use everything you’ve built so far to create your very first branded email —ready to welcome and connect with your contacts.
If questions come up, remember you can always join an Ask a Trainer session for support.
