Welcome to the third in a five-part series on leveraging AI as a small business!
Not sure what kind of emails your customers want to receive? Think about what you’d enjoy hearing from a small business you love. Then use AI to help you brainstorm! Here’s a prompt that works for any industry:
Try asking AI this:
“I own a [type of small business]. I want to stay in touch with my customers through email. Give me a list of 6 types of email messages I can send, including why customers would want to receive them.”
Example:
“I run a handmade soap business. I want to stay in touch with my customers through email. Give me a list of 6 types of email messages I can send, including why customers would want to receive them.”
AI Might Return:
New product announcements — Customers love being the first to know.
Skincare tips using your soaps — Provides value beyond the product.
Behind-the-scenes making of your soaps — Builds a connection with your process.
Customer spotlight/testimonials — Adds trust and builds community.
Seasonal promotions and offers — Drives purchases and rewards loyalty.
Monthly inspiration or stories — Keeps your brand top-of-mind in a friendly way.
Try the prompt and share your favorite idea below. Someone else might find it helpful too!
Next in series: No Logo? No Problem. Build Your Brand with AI!