Trust is a building block of any solid relationship. And when it comes to being a small business owner, the relationships you nurture with your customers are incredibly important. Therefore, it ’s beneficial to put effort into earning your customers’ trust.
In my personal experience, when I see a business engaging with customers online and responding to reviews - both positive and negative - it does a great deal in earning my trust. I know I can leave a review, and the business will take the time to read and respond. It acknowledges my worth as a customer, it creates a dialogue, and there’s a good chance I’ll be a repeat customer.
What initiatives do you take in order to build trust with your customers, and what seems to work well?
