Using enable segmentation in an email

Hi - is it a must to click enable segmentation on all emails with a link?

1 reply
Best reply by William A

Hello @KatieW665 ,

 

Click segmentation is for the purpose of assigning contacts to a particular list they may not already be a part of, when they click a specific link in an email. It's typically used as an "I'm interested" prompt to receive future mailings regarding the topic of the link.

 

For more info regarding click segmentation, I'd advise checking out our main article on the topic.

View original
Webinar

Is your small business or nonprofit losing time and engagement to outdated or confusing social media advice? April 23, 2026 2:00 pm ET

Popular Posts:

The world's largest virtual email marketing conference. November 12-13th.