Reporting updates and news for February 25th, 2026

Hi all,

Kyle here with some updates on the Reporting front that I wanted to share with you all.

New column view for single Email reporting

When we launched the updated Single Campaign Email Details page in late 2025, we received a lot of feedback about comparing statistics for emails with Resend to Non-openers or Subject Line A/B Testing turned on. The drop-down to switch between different messages was difficult to find and made it harder to see how your Original/RSNO/Combined or A/B/Winner stats compared to one another.

As of last night (February 24th, 2026), the Reporting team has released a new column view that will let you see all of these stats side-by-side. Everyone using Resend to Non-openers and/or A/B Subject Line testing with an email should see the columns appear when looking at that email's reporting details.

We're still working on additional drill-down reports for Combined stats; those will be coming sometime in the next two weeks.

What's happening with "proxy opens" after last week's rollback?

I also wanted to take a moment to pass along some updates about Open Rates, proxy opens, and Apple's Mail Privacy Protection program. We've heard you loud and clear, so we're working on a number of enhancements before we start to re-enable support for tracking proxy opens:

1. Your Open Rates will not change.

2. "Proxy opens" will still count as opens for the purposes of triggering automations, Resend to Non-openers, and other in-product features.

3. You will be able to see some new statistics and rates on the Single Campaign Email Detail page:

   1. Confirmed open rate will show up underneath the regular Open Rate

   2. Opens in the table under the Sankey chart will be split apart into multiple categories, and each will have its own drill-down report for transparency:

      1. All opens (this is what we currently call Opens)

      2. Confirmed opens (opens that we know come from people)

      3. Proxy opens (opens that we know come from Apple's MPP feature, bots, and other automated tools)

The metrics you rely on every day will not change, and you'll have access to more data to make better decisions about your messages on your own terms.

Get ready for better mobile web support

Not all customers use a desktop or laptop to access Constant Contact. We have some great mobile apps for iOS and Android, but our mobile web experience is getting some improvements in the coming weeks.

The team is working on some "mobile web first" experiences for channel-level Email reporting and reporting for single Emails; I'll share those in a Community thread once we're a little further along!

--Kyle