What's New in Constant Contact: June 2025

Summer is right around the corner, but while spring lasts a few more days, we're excited to highlight recent product updates. These updates are designed to make managing your contacts, sending personalized messages, and perfecting your email campaigns easier than ever. Check out the fresh, new Contacts Reporting page, enhanced SMS personalization, and much more!

Contacts Reporting

The new Contacts Reporting page offers a simple and visual way to understand how your customer base is growing. By showing you where new contacts are coming from and why some might leave, it helps you learn what's working and what's not, so you can focus your efforts and make smarter decisions about reaching your audience.

Explore reporting with this video

SMS Dynamic Contact Variables

Users can now personalize SMS messages far beyond just first names, with access to over 40 new data tags pulled directly from contact records. This enhancement allows for deeper, more relevant connections with SMS subscribers who value a personalized experience.

Discover more about variable SMS tags

Enhanced Contacts Management

The new contact experience helps you stay organized and work faster by letting you customize how you see your contacts, edit their information instantly, and quickly preview details without interrupting your workflow. Plus, you can now easily update lists and tags for many contacts at once, making it simpler to group your audience for more personalized marketing.

Explore with this video

Link in Bio templates

Four new, ready-to-use templates are specifically designed to be linked in your social media profiles. These “Link in Bio” templates make it simple for your social media followers to easily find more of your online content and join your email list.

Watch this 1-min video walkthrough

Improved inbox preview 

The updated Inbox Preview feature lets you see exactly how your emails will appear in many more apps, like Yahoo and Microsoft Office and across various mobile platforms. Plus, you can now do this check 25 times a month, up from just 5, helping ensure your emails look perfect for everyone.

See how Inbox Preview works

What new or improved feature are you most excited to try, if you haven't adopted it already? If you have, tell us what you think in the comments!