Our development teams have been hard at work incorporating customer feedback to streamline and enhance your Constant Contact experience.
Here’s a peek at what’s in the works, as well as a deeper look into recent feature upgrades.
💬 We hear you: A huge thanks to all of our customers who've provided us feedback. We'll continue to prioritize your requests, as it directly guides these enhancements, as well as overall product performance.
✉️ Better email building: You can now customize more email details — like padding, borders, and spacing. We’re also working to make controls more consistent across the email editor.
🎨 A more seamless Canva integration: More easily access Canva while building your emails, so you can do more in just one platform.
🌐 Safari Users — You’re Good to Go
We’ve rolled out performance fixes for Safari users to keep things running faster and smoother.
What’s new — and improved!
Now Available: TikTok
TikTok users can now post from Constant Contact, just like Facebook, Instagram, and LinkedIn. Desktop users of Constant Contact can find out here how to connect their TikTok accounts and get posting.
Fresh Email Templates
From holiday to industries, new templates are being added all the time. Just navigate to “Emails” in your account and click the + Create an email button. Browse our newest and most popular templates by selecting “Featured.” We’re continually prioritizing industries for updated templates, so keep an eye out for yours.
How to select an email template
Bot Click Filtering
If you're seeing an inflated click rate compared to similar emails, or notice that a contact has clicked on multiple links at the same time, your email may be experiencing bot clicks from email security programs. Read more on these non-human interactions, and find out how you can enable this specific filtering for your emails.
Refreshed Reporting
Inspired by your feedback, social reporting has a fresh look. We’ve also consolidated metrics and standardized the terminology to minimize confusion and allow you to focus on the metrics that matter most for growth.
For email, enjoy new visualzations for better insight into the performance of individual emails. And use the new heatmap to find out what content gets the most traction with your audience.
Customize Your Multi-Channel Campaigns
For users of multi-channel campaigns, the new “Channel Manager” on the right side of the editor streamlines your ability to switch between the various channels of a campaign — like email, social, and SMS — and add/remove campaigns or channels. And the “Multi-channel” tab under “Campaigns” gives you a convenient place to reorganize your campaigns.
If you haven’t yet tried Campaign Builder, to automatically generate a campaign for achieving your specific marketing goal in multiple ways, watch this video on how it works.
UTM Tracking
If you’re using a website analytics tool, like Google Analytics, you can now add UTM parameters to links in emails or SMS messages, allowing you to take your reporting to the next level. Check out this tutorial for a list of compatible campaign types and steps to enable this feature.
More Custom Automations
The new date-based option in the Automation Path Builder allows you the flexibility to create triggers from many interactions, like event marketing, service reminders, or contract renewals. There are other new powerful ways you can automate your campaigns, explore them in detail here.
🎁 Visit the Holiday Hub!
For marketing that lights up any room, be sure to visit our holiday hub. You’ll get all the tools, tips, and festive templates you’ll need for glowing results this holiday season.
We’re also hosting a free session on November 13. Save your spot to find out how to promote your business, save time, and hit your goals during the holiday season and beyond.
