I send out a regular newsletter for a non-profit so it has a lot of content. I don't really want to break it up into "target" mailings so I have been looking at other company newsletters for ideas on how to make things easier to read. At the top of the Newsletter I'd like to be able to give one sentence "teasers" with pieces of information on each topic within the newsletter. Ideally, within each "teaser" I would like to put a link. That link would then allow the reader to click and skip ahead for additional information about that topic. The goal would then create an eye catching first page with a lot of "teasers" that would in turn allow the reader to take control of what content they wish to explore. This would potentially prevent "buried" information from getting ignored and allow it to reach the audience that is most interested in the subject. The newsletter itself would remain in a standard format where the reader could also choose to simply keep scrolling and they will be able to read all the detailed information for everything in the newsletter. I have seen this done with newsletters at other companies and I'd like to know if it is possible with Constant Contact.
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