Hi, My organization primarily uses two types of emails. "DataMatters" is a bi-monthly newsletter, which highlights and contextualizes our recent health care research. It also contains a profile about people who have used our data for their own research, a list of all of our publications for the prior two months, events of interest for the health care research community and a list of the agency's job postings. https://conta.cc/49irTKa Our general 'News and Announcements' email is for specific research releases and is geared for our stakeholders who follow us closely and look forward to our publications. We send these type of emails one to three times per month. https://conta.cc/3V9Jq3o Our stakeholders include health care leaders in government, the industry (hospital, insurance companies, etc.), and researchers in the field. Ideally, we would like users to 1) go to our website and 2) click to download and access the material from either the website or the email. We haven't received any feedback on the emails from our stakeholders but would consider doing a survey or an A/B test in the future. Welcome any feedback. Thoughts on design? Are the emails consumable and engaging? Do they dissuade clicks to the website with too much information? Do they need more/different images? Thoughts on either the cadence or usefulness of two types of emails? What do you think about the tone? Anything else? Thanks for you time, Rick
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