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We send an e-newsletter email to our subscribers. Can you give us feedback on this campaign?
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Hi @user672890,
Thank you for sharing! I guess I would ask was the purpose of this campaign to simply announce the amount in grants and scholarships the foundation awarded or you wanted them to click on one of the links in a lower section? It's fine for the award amount image being up top, just wanted to check.
1) It's hard for me to tell at a glance, but if you are using multiple font styles I recommend sticking to just one unless there is a great argument for why an alternate font would be needed for something in particular.
2) The font size in the "A Milestone for Every Year" section is quite small. It's difficult for me to read looking at my screen from a normal distance. The font size is also different from the sizes in other sections. I would try to keep copy the same size so it presents uniform throughout the email (this doesn't apply to headers).
3) In two sections you use green, underlined text for clickable links, but in the "Featured Fund" section you use an orange button. Similarly as I said above, I would keep it uniform. Use one or the other. Buttons are great for clear calls-to-action.
What I do like is the email is not particularly long for a newsletter and, this might be personal taste, but I feel like it has a dynamic structure where you alternate having full width sections and then grouping them up side-by-side. Additionally, I like how the "Featured Fund" section is slightly wider than the "250+ scholarship" section. I don't know if that was intentional, but it creates emphasis that the Featured Fund section might be more of a priority to look at.
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