Template Review and Feedback, Please

[ChristineB969]

Hi, great webinar today. I don't see how to create a "new post" as instructed, but I would love some general overall feedback on the appeal, likely effectiveness, suggestions for improvement, etc. of this newsletter: https://conta.cc/3yt6vFE Thanks so much! Tea M.

[Nick_S]

Hi @ChristineB969,

You're doing great and posted the right way! Thanks for sharing your email.

First off, I love the image at the top of the email. Given how fraught relationship dynamics could be, it presents an at-ease and cozy impression. What I might suggest is making  your logo more apparent and making it clickable to your website. I see that it's linked down at the bottom, but you always want to assume that not everyone will scroll that far.

I think the white text on light orange background is hard to read, even though it's consistent with your branding (which is good!). I might suggest you could put a header in above the text that is white on orange so the branding is still there, but the meat of the message is easily readable. The email is also long. Is it possible to break it up into different email campaigns with their own specific purpose? If you have access to the heat map feature, I recommend seeing where people are clicking on your email. And if not all of the content is relevant to all of the contacts, you could use segmentation to to help sort them so they receive the email campaigns most applicable to them. You could also try using dynamic content blocks, if you would rather send one campaign, so that recipients only see the sections relevant to them.

Overall, I do love the white/orange branding. I think it works well! If I think of anything else, I'll jump back in!

[ChristineB969]

Thank you for your feedback, Nick! Noted!

Have a great day!

[Nick_S]

I hope it helps! Please come back and share any changes you make. Have a great day, as well!

[ChristineB969]

Thanks! I don't see how to create a "new post" as instructed, but I would love some general overall feedback on the appeal, likely effectiveness, suggestions for improvement, etc. of this newsletter: https://conta.cc/3yt6vFE Thanks so much! Tea M.

[HamptonO]

Very nice email, a lot of good information to click! The colors used were attractive! The only thing is the yellow back ground with the white lettering was a little hard to read (probably an age thing for me 👵😃) 

[ChristineB969]

Thank you so much for your time, attention and feedback! I really appreciate it. Have a great day/night!

Tea M. for Dr. Christine Bacon

[Nick_S]

I'm just noting that I saw there were two separate threads so I merged them together so feedback is all in one place!