Re: How to determine valid open report statistics - Constant Contact Community

Corrie23 · ‎02-10-2025

I am trying to do the math here.... I did a campaign of 5 different emails going out 2-3 days apart to the same list. (Drip campaign). The first email had a 22% open rate. The second had 100% open rate but these are the numbers. How did Constand Contact calculate that?

Corrie23 · ‎02-10-2025

I am trying to understand the math here.... I did an email campaign of 5 emails, about 2 work days apart. Of the 678 that were sent, 414 opened but CC calculated a 100% open rate. How can this be right? see below. This was for the 2nd email of 5. First one had 22% open rate.

William_A · ‎02-11-2025

Hello @Corrie23 ,

I'd advise calling in so an agent can go through your email's reporting more thoroughly with you live. The 100% open rate, alongside the massive number of bounces is indicating either severe spam filtering / ISP issues, or some other issue regarding how your contacts' email programs are engaging with the emails.

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William A
Community & Social Media Support

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