Announcing our brand new Campaign Builder!

‘Opens’ in Reports

AngelaB5
Rookie
0 Votes

Why does my ‘open’ list on my reports show the same emails listed over and over again? It states 398 emails have been opened but only shows about 15 recipients email address. Thank you. 

1 REPLY 1
William_A
Administrator
0 Votes

Hello @AngelaB5 ,

 

Are you looking at Total Opens or Unique Opens? Your email's open rate will only reflect unique opens, not all opens, so that percentage won't be changing if the same people are regularly looking back at your emails. Additionally, updates to sent emails' reporting will diminish in frequency over time to avoid server overloads. For the first 48hrs, all data should be updating at least every 10-15 min, then after the first week it'll begin updating less frequently. It will, however, continue to track that info as long as you have an actively paid account.

 

See also:

Email reporting overview


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
William A
Community & Social Media Support
Updates
Just Getting Started?

We’re here to help you grow. With how-to tutorials, courses, getting-started guides, videos and step-by-step instructions to start and succeed with Constant Contact.

Start Here
Polls
How confident are you about the effectiveness of your current marketing strategy?

Top Choice: Not confident at all (72%)

73% of SMBs express doubt that their marketing strategy is effective. Does this sound familiar? Read our Small Business Now Report to learn how you can tweak your strategy to see better results.

Go read our article
Upcoming Webinars
Jun 05
Constant Contact Community Walkthrough and Demo
2PM - 3:00 PM EST