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Pass Email Subject line as variable for "UTM_Campaign" parameter

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RESCQUNET
Campaign Collaborator

Hello, 
I am looking to put in my email template a link to my NPS page for further feedback on my services and I am looking to add the email's subject line to the UTM_Campaign parameter. 

Here's what I'm looking to do: 
https://sociallyconstructed.online/[feedback-page]/?utm_source=CTCT&utm_medium=newsletter&utm_campai...

The Constant Contact variables table however doesn't have a section for subject lines. I've been playingaround with the subject line as a custom field but it does not look like that is generally captured. 

I have also pushed some notifications to Google Tag Manager and GA4 to see if the auto-source will record anything about the emails name and it passes just an "email" tag in lieu of anything specific.  

For now, I have a generic "general" tag in the UTM field until I get a better answer, but would really love to know if this is a thing.

What I've checked:

1. https://knowledgebase.constantcontact.com/articles/KnowledgeBase/38461-Insert-Dynamic-Links-in-an-Em... 
2. https://knowledgebase.constantcontact.com/articles/KnowledgeBase/33120-Create-and-Manage-Custom-Cont... 

 

Haven't found anything else that is relevant

1 ACCEPTED SOLUTION
Zoe_H
Employee
0 Votes

Hello @RESCQUNET,

 

I apologize, but those options are not available in our regular editor. You will want to give our Support Team a call to discuss Custom Code.  Thank you! 


Zoe H.
Community & Social Media Support

Did I answer your question? If so, please mark my post as an "Accepted Solution" by clicking the Accept as Solution button in the bottom right hand corner of this post.

You're not alone on your email marketing journey. Connect with a Marketing Advisor to see how they can help you develop the right strategy for your business and get the most out of your Constant Contact experience.

View solution in original post

1 REPLY 1
Zoe_H
Employee
0 Votes

Hello @RESCQUNET,

 

I apologize, but those options are not available in our regular editor. You will want to give our Support Team a call to discuss Custom Code.  Thank you! 


Zoe H.
Community & Social Media Support

Did I answer your question? If so, please mark my post as an "Accepted Solution" by clicking the Accept as Solution button in the bottom right hand corner of this post.

You're not alone on your email marketing journey. Connect with a Marketing Advisor to see how they can help you develop the right strategy for your business and get the most out of your Constant Contact experience.
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