What areas should we change on our newsletter?

CourtneyS425
Rookie

Our organization started sending newsletters with constant contact to our connections in the past few months. We are really struggling with interactions, opens, and clicks. We believe our newsletter design looks good, but maybe it needs some adjusting, or different content? We would welcome any advice that you have to share. Please see the links to our latest email campaigns. 

 

Thanks! 

 

March - https://conta.cc/3Nwztax

April - https://conta.cc/3LHbDrh 

May - https://conta.cc/3zalhzb 

June - https://conta.cc/3uhE6NK 

 

1 REPLY 1
Amanda_G
Employee

Hi @CourtneyS425 , 

 

I think your newsletter is looking great! There are many factors that go into email open rates, and this guide on improving email open rates may be helpful for you. The most important thing to focus on when looking to improve open rates is arguably the subject line. This guide should assist you in optimizing the subject line of your email campaign. 


Amanda G.
Community & Social Care
Did I answer your question? If so, please mark my post as an "Accepted Solution" by clicking the Accept as Solution button in the bottom right hand corner of this post.

You're not alone on your email marketing journey. Connect with a Marketing Advisor to see how they can help you develop the right strategy for your business and get the most out of your Constant Contact experience.
Updates
Just Getting Started?

We’re here to help you grow. With how-to tutorials, courses, getting-started guides, videos and step-by-step instructions to start and succeed with Constant Contact.

Start Here

73% of SMBs express doubt that their marketing strategy is effective. Does this sound familiar? Read our Small Business Now Report to learn how you can tweak your strategy to see better results.

Go read our article
Upcoming Webinars
Aug 07
Constant Contact Community Walkthrough and Demo
2:00 PM - 3:00 PM EST
Jul 25
Webinar: Master Your Digital Marketing Metrics
2:00 PM - 3:00 PM EST