I'm the marketing rep for a health clinic.  A lot of the tips shared here cater toward someone selling product, etc.  It's not really relatable for us to post giveaways or promotions, etc.  I do feel like my social media posts align with consistency and quality.   Our target audience also might consist of past patients, new patients, randoms, other providers,  and lawyers.  The posts I post, pertain to reminding who we are and what our clinic provides.  For businesses like this,  is it safe to say,  we post more to have a clean and clear picture of who we are when someone does come along to visit the page, more so than foot traffic and engaging?   I love the idea of more engagement and interactions, but I'm not sure that's what my company is looking for me to do on social media.  Any advice?  Thanks so much. - Arianne  ... View more