Auto path vs. auto series

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NikkiM4410
Campaign Collaborator

What is the difference between an automated path and an automated series? They look the same on the surface but there must be a reason to choose one over the other. 

 

What do you all use each for?

 

Nikki

 

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William_A
Administrator
0 Votes

Hello @NikkiM4410 ,

 

Automation paths are the current builder used for automation. Automation series is the term for the older builder that existed prior to the automation path. Older plans - Email, Email Plus, Core, Plus - will only have access to the Series builder, and can try out the path system. The current plans - Lite, Standard, Premium - will only have access to APB, unless the account already had access to the series builder previously. 


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William A
Community & Social Media Support

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1 REPLY 1
William_A
Administrator
0 Votes

Hello @NikkiM4410 ,

 

Automation paths are the current builder used for automation. Automation series is the term for the older builder that existed prior to the automation path. Older plans - Email, Email Plus, Core, Plus - will only have access to the Series builder, and can try out the path system. The current plans - Lite, Standard, Premium - will only have access to APB, unless the account already had access to the series builder previously. 


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
William A
Community & Social Media Support
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