Got a 'How do I' question? Join our live 'Ask a Trainer' session happening now for instant help and pro tips!

How to automatically generate a list to remove contacts that don't engage after a certain amount

SOLVED
Go to solution
JBLE-Eustis
Campaign Contributor
0 Votes

Is there a way or method that can be suggested to put certain contacts on a list that have consistently not opened emails? Maybe after 5-10 emails they are flagged as uninterested and they can be selected be removed. I'd like to even send out an email that will notify them of being unsubscribed but can resubscribe at anytime if they want back in. I don't know if there is an easy or simpler way to track these contacts.

1 ACCEPTED SOLUTION
William_A
Administrator

Hello @JBLE-Eustis ,

 

You can use segmentation to filter out contacts who've chronically not opened your emails. You can then further manage this segment by adding it to a list, determining which contacts may still be worth keeping (such as very recent additions based on Date Added), or email that list directly to see who opens and wants to continue receiving the emails.

 

After removing the contacts that are too recently uploaded, or after giving time for your re-engagement email to be opened/clicked in, you can begin deleting all the remaining non-openers and the segment list. You can also export this list if you want to keep a record of it, prior to deleting the list. If you want to actually unsubscribe these contacts, you can upload the exported file as an unsubscribe import. Make sure you have advanced email permissions turned on in your account settings, if you're wanting to do this mass-unsubscribe upload.

 

There's also our pre-built low engagement segmentation, which you can use to re-engage those specific contacts that rarely if ever open your emails, as well make / add to the segment list for deleting or unsubscribing.


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
William A
Community & Social Media Support

View solution in original post

2 REPLIES 2
William_A
Administrator

Hello @JBLE-Eustis ,

 

You can use segmentation to filter out contacts who've chronically not opened your emails. You can then further manage this segment by adding it to a list, determining which contacts may still be worth keeping (such as very recent additions based on Date Added), or email that list directly to see who opens and wants to continue receiving the emails.

 

After removing the contacts that are too recently uploaded, or after giving time for your re-engagement email to be opened/clicked in, you can begin deleting all the remaining non-openers and the segment list. You can also export this list if you want to keep a record of it, prior to deleting the list. If you want to actually unsubscribe these contacts, you can upload the exported file as an unsubscribe import. Make sure you have advanced email permissions turned on in your account settings, if you're wanting to do this mass-unsubscribe upload.

 

There's also our pre-built low engagement segmentation, which you can use to re-engage those specific contacts that rarely if ever open your emails, as well make / add to the segment list for deleting or unsubscribing.


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
William A
Community & Social Media Support
JBLE-Eustis
Campaign Contributor
0 Votes

Awesome! Thanks so much.

Updates
Just Getting Started?

We’re here to help you grow. With how-to tutorials, courses, getting-started guides, videos and step-by-step instructions to start and succeed with Constant Contact.

Start Here

73% of SMBs express doubt that their marketing strategy is effective. Does this sound familiar? Read our Small Business Now Report to learn how you can tweak your strategy to see better results.

Go read our article
Upcoming Webinars
JUN 27
Boost Your Email Results with Segmentation & Personalization
2PM - 3PM EST
JUL 10
Getting Started with the Constant Contact Community
2PM - 3PM EST