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Structured Styles

HopeandCope
Marketing Legend
Hi, I'm having a bit of trouble understanding styling in email campaigns. As a backround, I'm used to LibreOffice where the styling is very structured. When you update a style, all paragraphs (or characters) that use the style get updated automatically. So if you want to change from Times to Arial, for example, you update the style and everything else follows. Having said that... I have an email I'm preparing and I want to set the heading font to Roboto. In the design tab, all the fonts are set to Roboto, with various combinations of sizes and bold/italic. Yet, when I change a paragraph style to H2, I get back to Tahoma and I need to change it manually. This means a lot of fiddling around and inconsistent formatting if I miss a header. What am I missing? Thanks, L P.S. For some reason, H1 and H3 use the proper formatting but not H2.
5 REPLIES 5
William_A
Administrator
0 Votes

Hello @HopeandCope ,

 

If you use one of the paragraph styles, they'll default to a standardized formatting that the template started with. I'd recommend saving your formatting changes till after you've set your styles. Either that, or you should avoid using the paragraph styles if you plan to make significant formatting changes.


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William A
Community & Social Media Support
HopeandCope
Marketing Legend
0 Votes

Hmmm... OK, thanks for the answer. I've always thought of styles as a way to make it easier to make sweeping changes, not as something that made it harder. Which is the whole reason I try to use them, because if a styling decision changes, I make it once and everything gets updated instead of making multiple piecemeal changes.

Thanks,

 

L

user99895
Rookie
0 Votes

I see what you're saying, but this is a consistent problem with your editor and will become a major problem as companies lean on Header tags for accessibility and find your program barely works. When I create any email, regardless of set fonts in the Design tab, if I set something to H2, I get Tahoma 20pt. Never have I used Tahoma, never have I set that in the design tab.

Lauren_H
Employee
0 Votes

@user99895 Thank you so much for your feedback regarding the styling experience within the editor!

 

To set global styles in your email, you can do this by going to the DESIGN tab in the email editor. Here you can control styles like backgrounds, borders, fonts and buttons. If you set you styles here first, it will be applied to the entire email. Here is an article in our Knowledge Base that goes over how to do this in more detail.

 

Currently, you are correct, the DESIGN tab only supports Heading 1. This is great feedback and we'll try to get H2-3 in there as well, in the future. This will allow you to select H1-3 in the dropdown within the text editing toolbar and have those styles applied.

If you have not already, I also recommend adding your brand to BrandKit! This will save your branding and apply it to pre-branded templates for you. These branded templates are available in your template library. 



Senior Product Manager - Cross-Device Editor

Helping marketers build effective email campaigns tailored to their brand's unique style, without needing to write a single line of code! Our Cross-Device Editor features an easy drag-and-drop interface, advanced styling options, responsive design capabilities, AI-generated content suggestions, personalization, commerce integrations, and more.


Lauren_H
Employee
0 Votes

Hi @HopeandCope Thank you so much for your feedback regarding the styling experience within the editor!

 

To set global styles in your email, you can do this by going to the DESIGN tab in the email editor. Here you can control styles like backgrounds, borders, fonts and buttons. If you set you styles here first, it will be applied to the entire email. Here is an article in our Knowledge Base that goes over how to do this in more detail.

 

Currently, you are correct, the DESIGN tab only supports Heading 1. This is great feedback and we'll try to get H2-3 in there as well, in the future. This will allow you to select H1-3 in the dropdown within the text editing toolbar and have those styles applied.

If you have not already, I also recommend adding your brand to BrandKit! This will save your branding and apply it to pre-branded templates for you. These branded templates are available in your template library. 

 



Senior Product Manager - Cross-Device Editor

Helping marketers build effective email campaigns tailored to their brand's unique style, without needing to write a single line of code! Our Cross-Device Editor features an easy drag-and-drop interface, advanced styling options, responsive design capabilities, AI-generated content suggestions, personalization, commerce integrations, and more.


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