Got a 'How do I' question? Join 'Ask a Trainer' Monday to Friday, 11am to 4pm ET for instant help and pro tips!

What's the difference between a newsletter and an email?

SOLVED
Go to solution
JoAnneC97
Rookie
0 Votes

I used Constant Contact back in the day when newsletters were all the rage. Now I've been asked to write a newsletter for a pickleball related business. Yet...it seems like Constant Contact doesn't even use the word "newsletter". It's all about emails. Can someone please explain the evolution of this? And maybe what the differences/similarities there are between the two? Thanks in advance for your help!!!!

1 ACCEPTED SOLUTION
William_A
Administrator
0 Votes

Hello @JoAnneC97 ,

 

"Newsletter" is essentially a design / aesthetic term for how an email can appear. You might design an email in the form of a card, an announcement, a poster, an advertisement page, plain-text, an open letter, or some other setup. 

 

If you'd like some pointers on design or some tips for getting started, I'd recommend following along with this article when you're creating your email. When you have the time, we also have a Getting Started guide (also available in video format). You're also welcome to call our general support so they can work 1:1 with you, and also screenshare while you're logged into your Constant Contact account.

 

You may also want to consider making a "master template" version of this campaign, and add it to a folder on its own. That way you can easily find it to copy it for future editing and usage. Otherwise, you can also hire our designers to create a template for you based on your branding, as well as a higher level design service with significantly more customizability and capability for unique design elements.


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
William A
Community & Social Media Support

View solution in original post

2 REPLIES 2
William_A
Administrator
0 Votes

Hello @JoAnneC97 ,

 

"Newsletter" is essentially a design / aesthetic term for how an email can appear. You might design an email in the form of a card, an announcement, a poster, an advertisement page, plain-text, an open letter, or some other setup. 

 

If you'd like some pointers on design or some tips for getting started, I'd recommend following along with this article when you're creating your email. When you have the time, we also have a Getting Started guide (also available in video format). You're also welcome to call our general support so they can work 1:1 with you, and also screenshare while you're logged into your Constant Contact account.

 

You may also want to consider making a "master template" version of this campaign, and add it to a folder on its own. That way you can easily find it to copy it for future editing and usage. Otherwise, you can also hire our designers to create a template for you based on your branding, as well as a higher level design service with significantly more customizability and capability for unique design elements.


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
William A
Community & Social Media Support
JoAnneC97
Rookie
0 Votes

thanks for the info!!!!!

  • Avatar

    Featured Article

    Use Sections to Build Email Campaigns Faster and Improve Engagement Rates

    Using Sections while designing your marketing email not only increases your own efficiency but helps you to deliver a more friendly, organized message. Check out some of the key benefits of using sections in email.

    See Article
  • Avatar

    Featured Thread

    Casual Conversations: What's your go-to playlist?

    If you listen to music while you work, share your playlist below so we can be inspired and maybe find some new music!

    View thread
  • Avatar

    Featured Thread

    Ready, Set, Send Reflections

    The Ready, Set, Send Challenge has finished! Let's reflect on the wins and accomplishments over the last six weeks.

    Join challenge
Updates
Just Getting Started?

We’re here to help you grow. With how-to tutorials, courses, getting-started guides, videos and step-by-step instructions to start and succeed with Constant Contact.

Start Here

73% of SMBs express doubt that their marketing strategy is effective. Does this sound familiar? Read our Small Business Now Report to learn how you can tweak your strategy to see better results.

Go read our article
Upcoming Webinars
DEC 12
Ask Us Anything: Your Digital Marketing Questions Answered
2PM - 3PM EST