This year, I’ve seen email marketing completely transform not only my business but also my personal life and the community I’ve built around singing. When I first started, I focused on learning the tools and systems to effectively organize my architecture business, which has since nearly tripled in income. But the real magic happened when I applied those same skills to something deeply personal: building a community around singing in my town. Through consistent email campaigns, I’ve grown Missoula Sings into a thriving community, hosting 31 song circles this year with over 650 voices joining together. These same strategies—clear messaging, targeted outreach, and consistent follow-ups—helped me create something bigger than myself, where people can gather, connect, and belong. Now, I’m launching a program to share what I’ve learned, empowering others to “get out of their own way” and make their offerings more discoverable. I see how effective email systems not only increase impact and income but also foster deeper connections, helping others organize their communities and bring their unique magic into the world. The tools I’ve learned aren’t just about business—they’re about building bridges, amplifying voices, and creating space for transformation. For me, email marketing has been the foundation of this growth, and I’m so excited to help others do the same!
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