Hello @StevenH ,   Depending on the ticket's file type, you can insert it as an image, or link to it as a document. The link for your sales event would be like any other link in campaigns, you'd simply choose whether you want it to be a text, image, or button link.   Insert, style, or remove text links in an email  Clickable image links in an email  Insert and customize a button in an email    If using SMS messages in your multi-channel, you can include a link to the sales event as part of the SMS. MMS (e.g. images and other file types) can't currently be sent through our SMS tool.   ... View more