I don't think there is really any "confusion"--at least not on the users' end. It's just that Constant Contact can't seem to understand that an image, for example a 150px wide button, should not be enlarged in mobile view to fill the mobile device width. Even if it wasn't just bulky and ugly in the layout, it gets blurry when enlarged that much. Same problem people have mentioned with thumbnail headshots. You need to allow us to specify a width for image in mobile view!
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