Hello,
We are looking for some more detailed information on what defines the "Least Engaged" list as we have 53k contacts in there that we would like to delete if we are comfortable with the label of "Least Engaged" being accurate. However, when we export the list to inspect the contacts, we found that every one of them is tagged in the same list (which is odd because that is not the only list that would be producing least engaged customers), and that contacts added as recently as the end of April are somehow being tagged as "Least Engaged" despite only being in our system for 2 weeks.
How is this possible? Could someone please help explain what defines "Least Engaged" and how we are expected to make use of this info if it is claiming that all contacts in a certain list are less engaged than others?
For context, the goal is to delete contacts that are older than 2019 and have no engaged with our emails since being added before 01/01/2019. Is there a better way to get at this information and remove these contacts from our database than the "Least Engaged" list?
Thank you for any help you can provide!
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