Our url to our main landing page is what's most used across all marketing channels: https://www.kcsl.org/ When you go to the landing page for the first time, you'll receive a pop-up to sign up for our newsletters. (see attached)
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I was influenced to choose this goal as our social media is a connecting point to the families we work with and families we could work with. Expanding this reach only leads to successes on both sides!
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