Many small business owners are unsure how to proceed with marketing their business and communicating with their audience during this time. Social media is still a great way to reach your audience and market. But you must be cautious of your messaging.
As part of our Small Business Support Kit, Constant Contact has been hosting a free weekly webinar series that includes practical advice on putting your action plan to work. You can watch the webinar in its entirety below. Last week we hosted part two, focusing on communicating via social media. Our special guest speakers were Patrick Gillooly, Director of Marketing, Social Ads, and Audience Strategy and Abby Chapin, Senior Product Manager. Topics discussed during this webinar included:
- Tips for marketing your business or organization on social
- Ideas to engage and communicate without sounding insensitive
- How to easily create and manage your organic social efforts within Constant Contact
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