Open and Click Rate

KweiQ · ‎08-12-2023

I have decent open rates, sometimes even higher than 60%, but my click rates are dismal, around 3-4%. It’s as if when they see the content of the newsletter, they lose interest. Very discouraging.

William_A · ‎08-13-2023

Hello @KweiQ ,

I'd recommend taking a look at some of the pointers in this advice article. If you'd like live help implementing these, or would like some 1:1 guidance, our general phone support is also available. If you're wanting greater insight on your particular content, then I'd advise looking into either our Marketing Advisor or Specialist premium services.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
William A
Community & Social Media Support

View solution in original post

William_A · ‎08-13-2023

Hello @KweiQ ,

I'd recommend taking a look at some of the pointers in this advice article. If you'd like live help implementing these, or would like some 1:1 guidance, our general phone support is also available. If you're wanting greater insight on your particular content, then I'd advise looking into either our Marketing Advisor or Specialist premium services.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
William A
Community & Social Media Support

Open and click rates

Why Picking the Right Fonts for Your Emails Matters

The Unintentional Humor of Spam Emails

How to Create Images of Multi-Page PDFs

Just Getting Started?

73% of SMBs express doubt that their marketing strategy is effective. Does this sound familiar? Read our Small Business Now Report to learn how you can tweak your strategy to see better results.

Open and Click Rate

Inflated open and click rates

Open Rate Issue