Check out the Latest Product Updates for Summer 2024!

Reporting error

CyndyC4
Rookie
0 Votes

Reporting shows that my campaign went to 12 people (true). It says there were "7 (100%) opens," "7 (58% bounces)" and "5 Successful Deliveries." I'm no math whiz, but I'm pretty sure none of that makes sense. I worry about trusting future reports.

1 REPLY 1
Caitlin_M
Administrator
0 Votes

Hi @CyndyC4. I took a look at the bounces and saw two contacts had a vacation/auto-reply set which we consider a bounce/unsuccessful delivery. When I viewed their engagement, they both opened the email after the bounce was recorded so technically, they are recorded twice in the reporting, once as a bounce and once as an open. 

--

Caitlin M.
Community Manager
Updates
Just Getting Started?

We’re here to help you grow. With how-to tutorials, courses, getting-started guides, videos and step-by-step instructions to start and succeed with Constant Contact.

Start Here

73% of SMBs express doubt that their marketing strategy is effective. Does this sound familiar? Read our Small Business Now Report to learn how you can tweak your strategy to see better results.

Go read our article
Upcoming Webinars
Jul 10
Constant Contact Community Walkthrough and Demo
2:00 PM - 3:00 PM EST
Jul 25
Webinar: Master Your Digital Marketing Metrics
2:00 PM - 3:00 PM EST