Got a 'How do I' question? Join our live 'Ask a Trainer' session happening 11 am to 4 pm EST for instant help and pro tips!

Subject Line

SOLVED
Go to solution
SarahL08
Campaign Contributor
0 Votes

I don't like how our address is showing in our pre-header subject line. How do I avoid this?

1 ACCEPTED SOLUTION
William_A
Administrator

Ah, if that's what's showing then it's indicating that there's not enough regular text material in the email. How most email programs work (and some have individual settings that can change this functionality) is that they'll first display your From Name. Then, they'll display your subject line, then your preheader, then they'll start with text in the email. This could be alt text from your image, or actual text within your email.

 

In your particular situation, this is occurring since the majority of your email is a clickable image, meaning the only text really left after the subject line is just the generic text of the footer. To avoid this situation you'd either want a longer subject line / preheader, some relevant alt text associated with your image, or some text in your email that isn't part of the images.

 

See also:

Avoiding image-only emails


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
William A
Community & Social Media Support

View solution in original post

4 REPLIES 4
William_A
Administrator
0 Votes

Hello @SarahL08 ,

 

I test sent your email to my address, and I'm not sure I understand the question. When I received your test email, it showed the From Name you have listed in your email's header settings. I also apologize if you received a test version of the email, I accidentally sent it to you before I replaced the address with my own for the test.

 

Is your issue the ccsend rewrite of your address? Or is it that your email program's settings are showing your email address, rather than your from name? 


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
William A
Community & Social Media Support
SarahL08
Campaign Contributor

Hi William_A,

 

Thanks for looking into this! I included a photo of what bothers me.

 

Thank you!

William_A
Administrator

Ah, if that's what's showing then it's indicating that there's not enough regular text material in the email. How most email programs work (and some have individual settings that can change this functionality) is that they'll first display your From Name. Then, they'll display your subject line, then your preheader, then they'll start with text in the email. This could be alt text from your image, or actual text within your email.

 

In your particular situation, this is occurring since the majority of your email is a clickable image, meaning the only text really left after the subject line is just the generic text of the footer. To avoid this situation you'd either want a longer subject line / preheader, some relevant alt text associated with your image, or some text in your email that isn't part of the images.

 

See also:

Avoiding image-only emails


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
William A
Community & Social Media Support
SarahL08
Campaign Contributor

Thank you! This is very helpful.

  • Avatar

    Featured Article

    The Power of Direct Subscriber Feedback: Measuring Customer Satisfaction

    Today, understanding customer satisfaction is crucial. How can you know if customers are happy with your products or services?

    See Article
  • Avatar

    Featured Thread

    The Unintentional Humor of Spam Emails

    Have you ever wondered who or what is on the other side of a spam email? Take 10 minutes out of your day and watch this lighthearted video!

    View thread
  • Avatar

    Featured Thread

    How to Create Images of Multi-Page PDFs

    Discover the process of transforming PDFs with multiple pages into image files directly on Constant Contact.

    See Article
Updates
Just Getting Started?

We’re here to help you grow. With how-to tutorials, courses, getting-started guides, videos and step-by-step instructions to start and succeed with Constant Contact.

Start Here

73% of SMBs express doubt that their marketing strategy is effective. Does this sound familiar? Read our Small Business Now Report to learn how you can tweak your strategy to see better results.

Go read our article
Upcoming Webinars
JAN 30
Chart Your Course to Capture Leads and Own Your Contacts
2PM - 3PM EST