Community Blog - Page 2

Have you ever grabbed your favorite jacket on your way to work, slid your hand into the pocket and pulled out some forgotten cash? Just ‘found money’ that was sitting there waiting for you, all you had to do was reach out?

It’s an amazing feeling and one real estate agents are having everyday as they discover the ‘found money’ in their databases through email marketing.

In this guide, we will address some of the common factors that can affect your email’s appearance upon delivery, as well as what you can do on your side to ensure your email is being presented as perfect as possible.

Discover the key metrics to track after sending your outbound email campaigns to measure and understand how your campaigns are performing.

Check out buildout's digital, social, and email marketing tips for commercial real estate lead generation.

When it comes to driving sales, email marketing is still king. I’m Scott Moran, the Co-Founder at SamCart, the fastest growing Ecommerce platform online. And whether you are acquiring new customers, or driving repeat sales from existing ones, email marketing reigns supreme.

Do you have a great-looking PDF you want to include in the body of your email template? Read on to learn how to!

Email marketing is one of the most consistent channels for driving sales. In fact, research shows that for every $1 spent on email marketing, marketers can expect $42 in return on average across B2B and B2C industries.

To help you make the most out of email marketing, Constant Contact and Shutterstock joined forces to provide practical strategies for using images effectively in emails.

A lot of people believe that delivering an email is as simple as clicking “send” and waiting a couple seconds for it to go to the inbox (or maybe the junk folder if it looks like spam).  In reality, there are a lot of checks and balances that an email campaign needs to go through before it can be successfully delivered. Every part of your message, be it the footer, body, images, subject line, and so on can affect delivery.  One aspect that is often overlooked is the “from” email address. In this post, I’ll go over how using a free email address as the “from” address can affect your delivery.

The more we become reliant on the internet for storing data, shopping, banking, etc, the more cybercriminals will seek to exploit it. Through phishing it is possible for your sensitive data to become compromised. Organizations in particular are at great risk because a single employee who is phished could potentially compromise the entire company’s data. In this post, I’ll be discussing what phishing is, how to identify it, and some best practices to keep you secure in the event you come across it.