Solved: Open Rates - Constant Contact Community

HelenaJ80 · ‎04-04-2023

When a contact just views an email in the reading pane of Outlook does that count as "opening" an email? Helena

William_A · ‎04-04-2023

It will only count if the 1x1 transparent tracking pixel is allowed to download/display. If the recipient doesn't allow images to download/display, then the open won't be able to be tracked.

For more info on how opens are tracked

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William A
Community & Social Media Support

View solution in original post

William_A · ‎04-04-2023

Hello @HelenaJ80 ,

It will only count if the 1x1 transparent tracking pixel is allowed to download/display. If the recipient doesn't allow images to download/display, then the open won't be able to be tracked.

For more info on how opens are tracked

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
William A
Community & Social Media Support

Open Rates

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