Master email marketing fundamentals and transform your business. Join the Ready, Set, Send Challenge!

Open rates declining

SOLVED
Go to solution
user30692
Rookie
0 Votes

Hi, all! 

 

I've noticed a significant decline in open rates beginning around April. I know that Yahoo and Gmail rolled out new requirements, and I've ensured our domain is authenticated and compliant so it can't be that. Anyone else experiencing the same or know what might be going on? 

1 ACCEPTED SOLUTION
TraceyLeeDavis
Community Coach

Hmmm... I haven't been experiencing that myself, nor any of my clients. How frustrating! How are your bounces? If you haven't cleaned up your "recommended for removal" bounces recently, it would probably be a good idea to look into that. 

Here are some tips from CTCT to help improve your open rates

 

Here is some info about bounces that might be helpful

Good luck!



Tracey Lee Davis

ZingPop Social Media


Help others find this post by giving it kudos.

Note: I am not a Constant Contact employee.

View solution in original post

1 REPLY 1
TraceyLeeDavis
Community Coach

Hmmm... I haven't been experiencing that myself, nor any of my clients. How frustrating! How are your bounces? If you haven't cleaned up your "recommended for removal" bounces recently, it would probably be a good idea to look into that. 

Here are some tips from CTCT to help improve your open rates

 

Here is some info about bounces that might be helpful

Good luck!



Tracey Lee Davis

ZingPop Social Media


Help others find this post by giving it kudos.

Note: I am not a Constant Contact employee.

Updates
Just Getting Started?

We’re here to help you grow. With how-to tutorials, courses, getting-started guides, videos and step-by-step instructions to start and succeed with Constant Contact.

Start Here

73% of SMBs express doubt that their marketing strategy is effective. Does this sound familiar? Read our Small Business Now Report to learn how you can tweak your strategy to see better results.

Go read our article
Upcoming Webinars
SEP 19
Achieve Your Goals with Multi-Channel Marketing Campaigns
2PM - 3PM EST