Solved: Re: Unsubscribed Contacts - Constant Contact Community

EleanorW32 · ‎03-09-2022

Is there an ethical way for me to reach out to unsubscribers and ask why they unsubscribed and if there's anything we can do to get them back on? I want to respect them while also finding ways to grow as an organization.

Kyle_R · ‎03-09-2022

Hi @EleanorW32 ,

Great phrasing to this question, it sounds like you recognize the sensitivity of this and want to respect everyone's choice. You're not alone wanting some more feedback! It's generally frowned upon to contact your unsubscribed contacts, even with good intentions. If you haven't already, I'd recommend turning on unsubscribe comments to capture this feedback in real time during the unsubscribe process. This can point to something as simple as sending too frequently, or a change in the subscribers interests.

View solution in original post

Kyle_R · ‎03-09-2022

Hi @EleanorW32 ,

Great phrasing to this question, it sounds like you recognize the sensitivity of this and want to respect everyone's choice. You're not alone wanting some more feedback! It's generally frowned upon to contact your unsubscribed contacts, even with good intentions. If you haven't already, I'd recommend turning on unsubscribe comments to capture this feedback in real time during the unsubscribe process. This can point to something as simple as sending too frequently, or a change in the subscribers interests.

Unsubscribed Contacts

Use Sections to Build Email Campaigns Faster and Improve Engagement Rates

Casual Conversations: What's your go-to playlist?

Share Your Success Sweepstakes

Just Getting Started?

73% of SMBs express doubt that their marketing strategy is effective. Does this sound familiar? Read our Small Business Now Report to learn how you can tweak your strategy to see better results.