About TraceyLeeDavis

Hi @KIMBERLYM9723! While I am now a marketing professional, all of my previous career experience was in the pet care industry. I am a former CPDT-KA, a CTC through the Academy for Dog Trainers, and a Certified Kennel Operator. I was the Director of Operations for a dog daycare here in the Silicon Valley for about a decade before I changed careers. we offered daycare, boarding, grooming, and training. I did puppy socials, group classes, and private day training, too. I am SO glad to see you here using Constant Contact! It is such an important tool and one that I have found not many dog trainers utilize! I would be happy to help you if you need any assistance! ... View more

Since I can't eat gluten, I haven't had a pie since 2017. But I love pumpkin pie and apple pie, but honestly, if a GF pie was sat in front of me, I'd eat it no matter what it was. 🤷🏻‍♀️ ... View more

Hi @JOES9041, This is great! It's a perfect SMART goal. One thing I would mention is that if you have your clients' email addresses already in another database (not Constant Contact), it is permissible for you to add them to your CTCT account. These folks fall under the "Implied Consent" category for collecting email addresses. Since you already have a working relationship with them, you can add them to your list without them giving you express permission to do so. So that might help you reach your goal a little bit faster! ... View more

Hi @EvgenyR95, While I understand your endgame with your goal, it is not very specific or measurable. I would recommend reviewing the components of SMART goals and see if you can come up with something a little more fleshed out.  Staying top of mind is not a bad thing to want at all, but it is difficult to measure. Maybe think about engagement on social media and your email marketing. You can measure your open or click-through rates and your engagement on social media... These sorts of data points are indicators that you are showing up in front of your target audience and they are paying attention.  ... View more

Hi @AmberS21, This is a great start! One thing to consider when making goals like this is to set a specific number to target: Increase Fullscript orders by X%, Grow community to 100 members, etc. Attaching a specific number to a goal will allow you to measure it to see if you hit your goal in three months.  ... View more

Hi @user93539, Your goal of "increased engagement" is a little vague in that you don't give a specific target that you are trying to reach. Try to come up with a specific number: increase engagement rate to X, or increase our engagement rate by x%, which would be helpful for this goal-setting exercise!  ... View more

Hi @DavidT, It will be helpful for this exercise if you qualify what an "increase in ticket sales" means to you. Do you want to hit a certain number? Increase by a certain percentage? Add that in to make your goal measurable.   ... View more

Hi, @JenniferF235. You're off to a good start! I'd like to see a specific number attached to the "add regional manufacturers as customers" section of your worksheet so you know when you hit your goal! ... View more

This looks great, @DeAndraJ! Good luck with the rest of the challenge!  ... View more

Hi @RichieC87, This is a great start! In order to be a SMART goal, this needs to be specific and measurable. So, think about specific numbers you want to hit. Examples: Increase our overall following by 10% between all of our platforms; Reach 200 followers on all accounts, etc. That way, you know if you hit your goal when you reach the time designated! ... View more

Hi @AnnaN33, Could you please clarify for me? Do you mean you want to see 60 clicks going to your Facebook page from your email, or do you want your posts on Facebook to get at least 60 clicks?  ... View more

Hi @NCES, A 40% CTR is really high, but it is not out of the realm of possibility. What is your CTR right now? To achieve that goal, your email should have only one Call to Action to make it ridiculously easy for your readers to know what you want them to do.  ... View more

HI @user98333, These are great goals! Keep up this great work through the challenge!  ... View more

Hi @AmandaD520, How many reviews and website visits do you want to reach? Assign a number so you can measure your results. ... View more

Hi @user032012, What does increased engagement look like? Try to be specific with that. Assign a number so you can accurately measure your results! ... View more

Hi @FabihaQ, This is a great start. I recommend coming up with specific numbers you want to target: X Open rate, Y CTR,  Z clients reaching out after the email is sent, etc. This will allow you to measure your results to see if you hit your target! ... View more

Hi @MariaB9622, So, you want people to get multiple eye exams per year? How frequently are folks ideally supposed to come in for an exam? Try to be specific with your goal so you can measure your results! ... View more

Hi @MWPS60, This is a great start! How many new subscribers and followers do you want to gain by the end of the year? Add that specific number to your goal so you can measure your results against it! ... View more

@BillI493, that makes sense. For the sake of the exercise, can you think of a way to write your goal so that by the end of the quarter you know if you hit your target or not? ... View more

Hi @user189495, What would be helpful is to set a number for the increase in visitors so you know if you reached your goal by the end of the date you have set. Work on that, and you will be ready for the next step of the challenge! ... View more

Hi @OliverBrugger, You are off to a great start here! The only thing I would adjust would be to put a specific number for the increase in your list, wither it be a percentage of growth or a set number. Keep up the great work on the challenge!  ... View more

Hi @user1693741, This is excellent, and I think it is a totally reasonable goal! Good luck with it and the rest of the challenge!  ... View more

Hi @SandraL217, You're off to a great start. I encourage you to specify a number for the open rate, like increase the open rate by 5% or achieve an open rate of X%. Good luck with the rest of the challenge! ... View more

Hi @user5690523, This is perfect! Clearly spelled out and measurable. Great work! Good luck on the rest of the challenge. ... View more

Hi @MarkW0956, Is this 5000 followers across all of your platforms, or 5000 on a specific one? Great start to the challenge! Keep it up! ... View more

Hi @user59306,  What is the target that you want to hit with your Open Rate and CTR? Assigning a specific number to your goal will allow you to measure it to see if you made it or not! Great start to the challenge. Good luck with the rest! ... View more

Hi @L22244, This is a great start. It would be helpful to get a specific number that you can measure. What exactly does increased sales mean? Growth of X%? Hitting $X. Attaching a specific number to your goal will enable you to measure if you hit it our not! Good luck!  ... View more

Hi @RachaelK54, Awesome! How many registrants do you want to increase by? 10% overall, 8 people per class? Try to come up with a specific number so you can measure your results on November 6! ... View more

@user19649, you are off to a good start, but I would love to see some specific numbers attached to this goal. How many new clients and what % sales growth do you want to see in 4 months? Add that in, and you'll be able to measure your success in 4 months!  ... View more