Community Blog - Page 5

Growth is an integral component of any business and rings just as true for online stores. You might be seeking growth from the get-go, or you may realize your store has the potential to be much greater than its current status. Either way, it’s essential to know how to grow your eCommerce business when you want to.

In this article, you will learn about five practical eCommerce marketing ideas to start growing your business.

If you’re in the process of evaluating online marketing tools, join us to see how Constant Contact makes it easy to get more referrals, repeat business, traffic to your listings, and qualified leads, with all the marketing tools you need in one place — synced to the tools you’re already using, and engagement reporting to know what’s working.

In this free, one-hour webinar, you’ll get an overview of the tools that Constant Contact offers and see how you can:

• Nurture your current and past clients to drive referrals and repeat business
• Increase traffic to your listings
• Automate lead qualification and nurturing
• Get more leads

In this post, you can watch the webinar in its entirety and read some of the questions asked by our attendees. Interested in our free, future webinars? Sign up here to stay informed!

Learn how Signpost can help with cultivating your online reputation utilizing tools such as Constant Contact's email marketing platform, to stay in touch with your customers at a time when communication and present of mind is more important than ever.

During these unpredictable times, a positive relationship between Financial Advisors and their clients is imperative. In-person meetings have been replaced by video calls, networking events aren’t happening and handshakes are a thing of the past.

This added layer of complexity compounded by the fact that clients expect clarity on what’s happening in the market, to help calm nerves, and to set realistic expectations for their financial future. 

Armed with the right technology, you can keep your clients engaged and feeling good about your relationship as their advisor. Email marketing platforms can help wealth management firms communicate effectively, efficiently, and with that added personal touch.

Many platforms integrate directly with CRM technologies. Here at Junxure, we partnered with Constant Contact to deliver an online marketing tool designed to help financial advisors and wealth management firms reach a wider audience without breaking their marketing budget.

Jake and Dave of the Constant Contact Blog break down how suspended bounces work and the impact they can have on your email marketing. Introducing The Inbox.

Well, here we are, getting ready to welcome another new year.  I thought that for my final post of 2019, I’d go over some best practices to help start your 2020 marketing efforts off on the right foot.  A lot goes into successfully delivering an email to the inbox, and these are just a few best practices to keep in mind.

A lot of people believe that delivering an email is as simple as clicking “send” and waiting a couple seconds for it to go to the inbox (or maybe the junk folder if it looks like spam).  In reality, there are a lot of checks and balances that an email campaign needs to go through before it can be successfully delivered. Every part of your message, be it the footer, body, images, subject line, and so on can affect delivery.  One aspect that is often overlooked is the “from” email address. In this post, I’ll go over how using a free email address as the “from” address can affect your delivery.

We as email marketers tend to define spam as “unsolicited” or “unrequested” mail.  While this is technically correct, it goes a bit beyond that. The truth is, spam is in the eye of the beholder.  These days, people tend to consider any mail they don’t want as spam, whether they asked for it or not. As senders, we need to understand this and make sure we are mailing to interested and engaged contacts.

Back in October, I posted about some types of problematic email addresses and why they are cause for concern. Today, I will be covering a few more types of addresses that I didn’t get to discuss previous: dead domain addresses and spamtraps.

You've heard the phrase "there's no second chance to make a great first impression" right? Well, that phraseautomation, email, marketing should be echoed through your email marketing, especially in your Welcome Email. Read on to find out how to make it happen.