Community Blog - Page 12

Jake Link returns with some helpful ideas on how to cope with the new challenges many of us are facing with our new working environments. Check out the Constant Contact Blog to see how you can stay productive while working from home.

We'd love to hear what you've been doing to transform a part of your home life into your new work life. Pictures are welcome!

Well, here we are, getting ready to welcome another new year.  I thought that for my final post of 2019, I’d go over some best practices to help start your 2020 marketing efforts off on the right foot.  A lot goes into successfully delivering an email to the inbox, and these are just a few best practices to keep in mind.

Do you ever feel the pressure of marketing your business online, but are always pressed for time? Or do you have no idea where to start with utilizing your Constant Contact account? If you answered yes to either of these problematic questions -- we have the solution! At Constant Contact, we are here to help and want to provide you with the right professional service to make you and your business successful.

A lot of people believe that delivering an email is as simple as clicking “send” and waiting a couple seconds for it to go to the inbox (or maybe the junk folder if it looks like spam).  In reality, there are a lot of checks and balances that an email campaign needs to go through before it can be successfully delivered. Every part of your message, be it the footer, body, images, subject line, and so on can affect delivery.  One aspect that is often overlooked is the “from” email address. In this post, I’ll go over how using a free email address as the “from” address can affect your delivery.

We as email marketers tend to define spam as “unsolicited” or “unrequested” mail.  While this is technically correct, it goes a bit beyond that. The truth is, spam is in the eye of the beholder.  These days, people tend to consider any mail they don’t want as spam, whether they asked for it or not. As senders, we need to understand this and make sure we are mailing to interested and engaged contacts.

Back in October, I posted about some types of problematic email addresses and why they are cause for concern. Today, I will be covering a few more types of addresses that I didn’t get to discuss previous: dead domain addresses and spamtraps.

You've heard the phrase "there's no second chance to make a great first impression" right? Well, that phraseautomation, email, marketing should be echoed through your email marketing, especially in your Welcome Email. Read on to find out how to make it happen.

Today, I’m going to go over a few of the problematic email address types that can also result in a Constant Contact account disabling for a review.

In the interest of brevity, I’ll only be discussing a few of the different types of addresses in this post, you can expect a follow-up post in a few weeks that will discuss some others. Today’s topic will be “role”, “transactional”, and “group” addresses

List Reviews come about only due to list size, whereas Account Review are due to a specific issue that Compliance would like to discuss with a customer.  One of those issue are elevated spam complaints.

The more we become reliant on the internet for storing data, shopping, banking, etc, the more cybercriminals will seek to exploit it. Through phishing it is possible for your sensitive data to become compromised. Organizations in particular are at great risk because a single employee who is phished could potentially compromise the entire company’s data. In this post, I’ll be discussing what phishing is, how to identify it, and some best practices to keep you secure in the event you come across it.